The first Eco Fashion Week Australia kicked off with a bang at its Opening Gala in Fremantle last night. Scoop went along to check out what was on offer and what to expect from the rest of the shows this weekend.

Held in Fremantle’s Victoria Hall – the city deemed a fitting location for the event by Mayor Brad Pettitt thanks to it’s culture of environmentalism and social responsibility – the night kicked off this five-day showcase of sustainable designers and environmentally conscious fashion set up by Green Embassy’s Zuhal Kuvan-Mills.

The Opening Gala featured Fashion Revolution, Australian Made Campaign and Rainforest Rescue, all of whom openly championed designers that are making efforts to ensure fashion is more sustainable.

A massive 30 local, interstate and international designers were showcased in the Designers Preview with individual aesthetic evident in the wide array of womenswear, swimwear, menswear and bridal wear on offer. Unconventional materials such as plastic bags and shells were incorporated into a number of designs, whilst the use of recycled fabrics in wearable art and ready-to-wear garments illuminated the potential for sustainability in the fashion industry.

The show from Curtin University’s Fashion Design students was particularly impressive and began with some powerful messages on design such as ‘There is no plan(et) B’. Organic materials and avant-garde silhouettes were highlighted here and the repurposing of existing clothing items such as shirts and jeans was a recurring theme.

Throughout the night guests were treated to an impressive traditional Welcome to Country dance as well as a number of talented musical acts. With visual delights and drinks flowing from the Fly By Night bar, the atmosphere was buzzing.

The third and final show for the night came from a variety of Australian fashion graduates and scholarship winners hailing from ECU, Melbourne Fashion Institute and Curtin University, concluding with a particularly chic capsule collection by Julia English, an RMIT graduate. The high standard of local fashion talent was applauded, as were the numerous designers paving the way to eco-friendly options for consumers.

Eco Fashion Week Australia runs at Victoria Hall, Fremantle from Nov 23-27. Find out more.

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